Have You Seen This iTunes TV Commercial?
Mark on May 29th, 2008
I’ve gotta say, these iTunes TV spots are amazing. The colors, the silhouttes, the exciting music, and the editing - wow. Really creative, captivating stuff.
Here’s the new one (below) featuring Coldplay performing their new single, Viva La Vida. I can’t keep my eyes off this thing. I get a chill watching the band perform here too - the same way I used to feel about U2. Anyway, the first time I saw this ad I loved the song and immediately downloaded it from iTunes. Now that’s effective marketing!
Enjoy the video, and then tell us what you think about these ads. Do they sell you? If so, why? Leave a comment (below the video)!
I think this ad definitely leaves you wanting more. The song is great and you’re right about the colors and the silhouttes. The singer just looks so alive and like he’s completely enjoying himself.
They look very mystical which captures your attention. Very creative.
Marelisa - ah yes! It leaves you wanting more. That’s so true. It’s a feast for the eyes and only gives you a quick snip of the song…and as soon as it ends - bam - they give you the name of the song and the iTunes logo. Smart stuff.
Laurie - you’re right - they make the band seem dramatic and larger than life…a bit mysterious, shrouded in shadow.
this is great! i have googled and googles until i found it!! keep it up!